Who we are and what we do.

As an electronics wholesaler active in Europe and worldwide, we are your partner for innovative quality products and tailor-made solutions.

We supply the trade, craftsmanship and industrial sectors with quality products in both large and small quantities. With us, you can get all kinds of electronic devices from all brands. We also procure necessary accessories like toner, power supplies and cables for you at affordable prices. Thanks to direct relationships with Chinese manufacturers, we are your competent go-to partner for rebranded products and accessories. At the same time, you will benefit from our years of experience and our feel for the market. We offer you precise solutions for your needs and are also glad to work with individualized requests. Customer satisfaction is guaranteed through secure sources, on-time delivery and the utmost reliability. With these assurances, we hope to build a relationship with our customers that is partner-like and driven by mutual trust and respect.

Wholesaler inspired by tradition

With the courage to transform, TradeUp GmbH is on a sustainable path to success

TradeUp GmbH originated in electronics. Several years later, the company founded its second commercial branch in food wholesale, which has been growing ever more strongly since then. With its passion for convincing quality and innovative products, the company first built up an intimate network of contacts in its home country of Italy. Today, TradeUp GmbH is an internationally active trading company, doing business as far away as East Asia. Serious sources, a wide selection and transparent prices have been the recipe for success for TradeUp GmbH, which is still owner-run, for many years. While sales revenue has risen since 2006 – important characteristics like intensive consultation or reliability have remained unchanged.

Your competent partner in electronics wholesale for 10 years